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Small business specialists

Get found when your customers are

Trail Mark Digital helps small businesses dominate local search, build their online reputation, and show up in AI-powered search results — without the agency price tag.

46%
Of all Google searches have local intent
Source: Google
78%
Won't consider a business rated below 4 stars
Source: ReviewTrackers
58%
Of small businesses have no local search strategy
Source: ReviewTrackers
27%
Of consumers used AI to find a local business last week
Source: Youtech, 2025
100% in-house work
No offshore. No outsourcing. Ever.
Small business only
It's all we do — and we're great at it.
Plain-English reporting
No jargon. Just results you can see.
Tailored to your business
We only recommend what you need, matched to your budget. We grow with you.
What we do

Everything your business needs to be found

From your Google profile to AI-powered search, we cover every channel that matters for small businesses.

Popular

AI search optimization

Get recommended by ChatGPT, Google AI Overviews, and Perplexity when customers search for businesses like yours.

Popular

Review management

Build a 5-star reputation on Google, Facebook, and Yelp — systematically, not accidentally.

Popular

Google Business Profile

Full optimization so you rank in the Google Maps 3-pack and show up when local customers are searching.

Branding audit

Consistent presence across Facebook, Instagram, TikTok, and LinkedIn.

AI-powered social posting

Posts written in your brand voice, trained on how you actually talk.

Monthly reporting

Plain-English reports for every service, every month — no jargon.

The process

Simple, transparent, and fast

Most clients see measurable results within the first 30 days.

1

Free audit

We analyze your current online presence and identify the gaps costing you customers.

2

Custom strategy

We build a tailored plan based on your industry, location, and growth goals.

3

We handle it

Our in-house team executes everything — you stay focused on running your business.

4

You get found

More calls, more clicks, more customers — tracked and reported every month.

Ready to put your business on the map?

Book a free 20-minute discovery call and walk away with a clear action plan — no commitment required.

Free — no commitment

Book your free discovery call

20 minutes with our team. We'll audit your online presence, identify what's costing you customers, and give you a clear plan — whether you work with us or not.

20 minutesEnough time to get real answers, not a sales pitch.
Video or phoneWe'll meet however is easiest for you.
Walk away with a planA real audit of your online presence, yours to keep.
Small business onlyWe only work with small businesses — this call is built for you.
No pressure, everIf it's not a fit, we'll tell you. No follow-up spam.
Get in touch

Contact us

We're a small team that moves fast. Fill out the form below and we'll get back to you within one business day.

Or email us directly at [email protected]

Salt Lake City, Utah
Reply within 1 business day
Legal

Privacy policy

Trail Mark Digital LLC · Registered in Utah · Last updated: April 2025

1. Who we are

Trail Mark Digital LLC is a digital marketing company registered in the state of Utah. You can reach us at info@trailmarkdigital.com.

2. Information we collect

3. How we use your information

4. We do not sell your data

Trail Mark Digital LLC does not sell, rent, or trade your personal information to third parties for their marketing purposes. Your data is yours. We will never monetize it.

5. Third-party services

To deliver our website and services, we use certain third-party tools and platforms. By using our website, you acknowledge that these services operate under their own privacy policies:

We are not responsible for the privacy practices of these third-party services. Your use of our website constitutes acknowledgment and acceptance of their policies as they apply.

6. Data retention

We retain your personal information only as long as necessary. You may request deletion at any time by emailing info@trailmarkdigital.com.

7. Cookies

Our website uses cookies to improve functionality and analyze traffic. You may disable cookies through your browser settings.

8. Your rights

You may have rights regarding your personal data including access, correction, or deletion. Contact us at info@trailmarkdigital.com.

9. Children's privacy

Our services are not directed at children under 13. We do not knowingly collect personal information from children.

10. Changes to this policy

We may update this policy from time to time. Continued use of our website after changes constitutes acceptance.

11. Contact

Questions? Email info@trailmarkdigital.com.

Legal

Terms of service

Trail Mark Digital LLC · Registered in Utah · Last updated: April 2025

1. Acceptance of terms

By accessing or using trailmarkdigital.com or engaging Trail Mark Digital LLC for services, you agree to be bound by these Terms of Service.

2. About Trail Mark Digital LLC

Trail Mark Digital LLC is a limited liability company registered in the state of Utah, providing digital marketing services including Google Business Profile optimization, review management, local SEO, branding audits, AI search optimization, and social media content services.

3. Use of the website

You agree to use this Site only for lawful purposes. You may not:

4. Services and engagement

Specific services, deliverables, timelines, and pricing are governed by individual service agreements. These Terms apply generally to use of our Site and do not constitute a service contract.

5. Intellectual property

All content on this Site is the property of Trail Mark Digital LLC and protected by applicable intellectual property laws.

6. Third-party links and tools

Our Site may integrate third-party tools such as Calendly. Trail Mark Digital LLC is not responsible for the content, privacy practices, or terms of any third-party service.

7. Disclaimer of warranties

This Site and its content are provided "as is" without warranties of any kind.

8. Limitation of liability

To the fullest extent permitted by law, Trail Mark Digital LLC shall not be liable for any indirect, incidental, or consequential damages. Our total liability shall not exceed amounts paid by you in the three months preceding any claim.

9. Governing law

These Terms are governed by the laws of the state of Utah. Any disputes shall be resolved in the state or federal courts located in Utah.

10. Changes to these terms

We reserve the right to update these Terms at any time. Continued use of the Site constitutes acceptance.

11. Contact

Questions? Email info@trailmarkdigital.com.

Services & pricing

Services built for

Pick a category to see exactly what's included and what it costs. No setup fees on monthly services. 3-month minimum — cancel anytime after with 30 days notice.

Get Found

Show up where local customers are searching

Your Google Business Profile and online reputation are the foundation of local visibility. Most small businesses have both set up wrong — we fix that and keep it optimized every month.

Solopreneur Just me — 1 person Per month
$247
Foundation Bundle
  • Full GBP audit & rebuild
  • Category & keyword optimization
  • Google Posts management
  • Review request automation
  • Response management — Google, Facebook, Yelp
  • Reputation monitoring & alerts
  • Monthly KPI report
Most popular Startup Up to 10 people Per month
$497
Foundation Bundle
  • Everything in Solopreneur
  • Competitor GBP monitoring
  • Enhanced keyword targeting
  • Priority GBP management
  • Multi-platform review monitoring
  • Competitor review tracking
  • Monthly KPI report
Small Business 10+ employees Per month
$697
Foundation Bundle
  • Everything in Startup
  • Multi-location GBP management
  • Advanced citation building
  • Staff-level review attribution
  • Escalation alerts — 1 & 2 stars
  • Quarterly strategy review
  • Full performance dashboard

Want just Review Management or just GBP optimization separately? Prices start at $99/mo and $148/mo respectively.

Add-ons for this plan
Add-on
Solopreneur
Startup
Small Business
Customer audit report

Who your customers are and what words they use to find you.

$97
$197
$297
Cross-channel branding audit

Facebook, Instagram, TikTok, and LinkedIn consistency audit.

$297
$397
$497
Competitor analysis report

How your top competitors show up and where you can beat them.

$247
$347
$447
Get Found + AI

Show up in Google — and in AI search

When someone asks ChatGPT or Google AI Overviews "best plumber near me" — does your business come up? We make sure it does. Add AI search optimization and social posting on top of your foundation.

AI Search Optimization
Solopreneur Just me — 1 person Per month
$199
+ any Get Found plan
  • Schema markup
  • Basic citation building
  • Google AI Overviews optimization
  • Monthly AI report
  • ChatGPT optimization
  • Perplexity optimization
  • Content structuring
Most popular Startup Up to 10 people Per month
$499
+ any Get Found plan
  • Everything in Solopreneur
  • ChatGPT optimization
  • Perplexity optimization
  • Customer audit report included
  • Monthly AI report
  • Bing Copilot
  • Competitor gap analysis
Small Business 10+ employees Per month
$699
+ any Get Found plan
  • Everything in Startup
  • Bing Copilot optimization
  • Full content structuring
  • Competitor gap analysis
  • Priority reporting
  • Monthly AI report
  • Quarterly strategy review
AI Social Media Posting
3x per week Any business size Per month
$197
Brand voice trained
  • Posts written in your brand voice
  • Reviewed by our team
  • Facebook, Instagram, LinkedIn
  • Google Posts included
  • Monthly content report
Most popular 5x per week Any business size Per month
$297
Brand voice trained
  • Everything in 3x
  • Higher posting frequency
  • Priority scheduling
  • Monthly content report
  • Quarterly content refresh

Need a custom schedule?

Add-ons for this plan
Add-on
Solopreneur
Startup
Small Business
Customer audit report

Who your customers are and what words they use to find you.

$97
$197
$297
Cross-channel branding audit

Facebook, Instagram, TikTok, and LinkedIn consistency audit.

$297
$397
$497
Competitor analysis report

How your top competitors show up and where you can beat them.

$247
$347
$447
Brand voice training session

Deep-dive to train the AI on your unique tone and style.

$97
$97
$97
Automate

Set it up once — it runs forever

Stop losing leads to missed calls, forgotten follow-ups, and reviews that never get asked for. All three automation services below. Bundle all three and save 20% on setup fees.

AI Phone Assistant
Solopreneur Just me — 1 person Setup fee
$499
+ $49/mo
  • Answers calls after hours
  • Books & cancels appointments
  • Transfers live calls to you
  • Trained on your services + FAQs
  • Connected to 1 calendar
  • Multi-staff routing
  • Custom hours per person
Most popular Startup Up to 10 people Setup fee
$799
+ $79/mo
  • Everything in Solopreneur
  • Routes calls to right team member
  • Up to 3 staff calendars
  • Custom hours per team member
  • Handles basic intake questions
  • Department-level routing
  • Unlimited staff calendars
Small Business 10+ employees Setup fee
$1,299
+ $99/mo
  • Everything in Startup
  • Department-level call routing
  • Unlimited staff calendars
  • Multiple service types + locations
  • Priority support
  • Quarterly review
  • Custom escalation rules
Win-Back Campaigns
Solopreneur Just me — 1 person Setup fee
$299
+ $39/mo
  • 1 lost-customer sequence
  • SMS + email touchpoints
  • Triggers at 90 days inactive
  • Written in your brand voice
  • Multiple sequences
  • Segmentation by service type
Most popular Startup Up to 10 people Setup fee
$499
+ $59/mo
  • 2 sequences (lost + lapsed)
  • SMS + email touchpoints
  • Custom trigger windows
  • Segmented by customer type
  • Monthly performance report
  • Full segmentation library
Small Business 10+ employees Setup fee
$799
+ $79/mo
  • Up to 5 sequences
  • Full segmentation by service
  • Seasonal campaign overlays
  • A/B message testing
  • Monthly performance report
  • Quarterly sequence refresh
Automated Review Requests
Solopreneur Just me — 1 person Setup fee
$199
+ $29/mo
  • SMS + email review request
  • Triggered on job close
  • Google review link direct
  • 1 CRM / booking system
  • Multi-platform requests
  • Negative review filtering
Most popular Startup Up to 10 people Setup fee
$349
+ $39/mo
  • Everything in Solopreneur
  • Google + Facebook requests
  • Negative review filter step
  • Multiple trigger points
  • Monthly review summary report
  • Full reputation monitoring
Small Business 10+ employees Setup fee
$599
+ $59/mo
  • Everything in Startup
  • Google, Facebook + Yelp
  • Staff-level review attribution
  • Full reputation monitoring
  • Escalation alerts 1–2 stars
  • Quarterly strategy review

Bundle all three automation services and save 20% on setup fees. Add all three to your inquiry and we'll apply the discount automatically on your call.

Add-ons for automation services
Add-on
Solopreneur
Startup
Small Business
Script customization

Custom call scripts for your specific services and FAQs.

$99
$149
$199
CRM integration

Connect to your existing CRM or booking system.

$99
$149
$199
Extra win-back sequence

Add one additional sequence for a specific customer segment.

$99
$149
$199
Review landing page

Routes happy customers to the right review site.

$129
$129
$129

Not sure where to start?

Book a free 20-minute call. We'll tell you exactly what makes sense for your business and budget.

Ben, founder of Trail Mark Digital
Founder
Trail Mark Digital
Our story

Built by someone who got tired of watching small businesses lose

Trail Mark Digital was founded by Ben — a digital marketing certificate holder from BYU-Idaho with 9 years in professional sales, closing millions in deals and qualified opportunities for businesses across industries.

Along the way, Ben kept seeing the same thing: small business owners getting taken advantage of. Overcharged by large agencies. Burned by offshore "digital marketing" firms delivering nothing. Wasting budgets on tactics that stopped working years ago.

So he built the alternative.

Digital Marketing Certificate — BYU-Idaho
9 years in professional sales
Millions in closed revenue
Salt Lake City, Utah

The mission is simple — stop small businesses from wasting money on marketing that doesn't work.

The landscape for getting customers has fundamentally changed. It's no longer just ad spend and SEO that make you findable. AI-powered search, review platforms, and social discovery have rewritten the rules — and most small businesses don't even know it yet. Large agencies do know it, but they're too busy charging enterprise rates to small business budgets to actually help. Trail Mark Digital exists to change that. Every service we offer is built around one question: will this actually bring your business more customers?

01

Small businesses have been taken advantage of for too long

Offshore agencies charging premium prices for templated work. Large firms treating small accounts as afterthoughts. Contracts that lock you in while results never show up. Ben saw this pattern repeat for years — and built Trail Mark Digital to be the direct opposite. In-house only. Transparent always. No lock-ins, ever.

02

The way customers find businesses has completely changed

A few years ago, ranking on Google and running ads was enough. Today your customers are asking ChatGPT, checking AI Overviews, and discovering businesses through platforms that didn't exist five years ago. Most small businesses are invisible in this new landscape — and most agencies aren't equipped to fix it. We are.

We only win when you win

No contracts. No fluff. No offshore work. Just a small, focused team that genuinely cares about the businesses we work with — and the results to show for it.

Your inquiry